MCGARRYBOWEN – WEBSITE


McGarrybowen is a global creative and advertising agency with offices in London, New York,  Chicago, Dusseldorf and Shanghai. We were tasked by their creative department to advise on and build their new UK agency website. The challenge would be to create an agency website that would feel authentic – on any device, in any location, using a combination of static high res imagery and interactive animation. In addition to this, the website also had to be able to offer full internal management and amending through a backend content management system.

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Mcgarrybowen UK’s existing site served them well via desktop, however research showed that they were receiving high traffic from mobile devices, making it essential to maintain the quality of this experience on smaller screens. We crafted a beautiful, fully responsive agency website from the ground up, that could scale easily across multiple formats. Key aspects of the agencies identity – the animated gif “People” page for example, came through in the final website, while our custom built CMS is intuitive, easy to use and restricts the website from ever looking out-dated.

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